Ever since the start of the digital age, where computers and
digital technology began to permeate our lives more frequently, there has been
much competition between print and digital media. Print and digital media both compete for the
same goal. They both are used for the
communication of ideas but as technology becomes user-friendly and more
accessible to a larger number of people, the digital forms of media seem to be
taking over. The article by Gladwell
suggests otherwise because paper sales have increased in the last ten
years. This suggests that while digital
media is easily accessible to the general public, it still cannot replace the
major benefits that attract people to print media. For example, when an editor is revising a
newspaper article, it is easier for the editor to scribble notes on to the
margin of a physical sheet of paper then onto the margins of a word document on
the computer. These notes serve to be more functional because they can be
written anywhere on the piece of paper and can be made to be very specific and
clear. The article also presented the
idea that print media can be organized in a manner that is much easier for the
human brain to understand. Piles of
paper serve as a mental organization that only the organizer understands completely. This form of organization is only possible
with a print text in your hand. The
organization in this case very closely follows the way the organizer’s brain
functions. The tangibility of print media is its main advantage because of the human nature to lay things out in an organized manner in front of themselves. With all the available information in front of you, you are likely to figure out problems much easier.
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